Phone brand switching

EXPLAINING A CHORD DIAGRAM WITH STORYTELLING

Project description
Created:

December 2014

Reason:

Trying to explain a Chord Diagram

Tools:

d3.js

Data:

The Deloitte Global Mobile Consumer Survey

After viewing a talk by Michael Freeman on the Strata conference in Barcelona at the end of November 2014 on Storytelling with data I was inspired to try and tackle one of the visualizations I have most trouble with in terms of explaining to an audience

I tried to set up the Chord diagram piece by piece, explaining what each section means. The outer arc, the one chord, multiple chords, one whole section of arc and finally end with the chord diagram as we usually see it; all chords present with hover effects

You can find the blog which explains a bit more about the insights here

Kantar Information Is Beautiful Awards

November 2015: Exceptionally happy that this piece was chosen for the shortlist of the Data Journalism category in the 2015 Kantar Information is Beautiful Awards

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